N.B. Premier leading trade mission to France and Belgium
New Brunswick representatives are headed on a trade mission to Belgium and France.
Premier Susan Holt and others from Opportunities NB and Intergovernmental Affairs, along with the CEO’s from Port Saint John and the Port of Belledune.
The delegation will begin in Belgium to strengthen port-to-port co-operation with Antwerp-Bruges, Port Saint John and the Port of Belledune.
“In the face of global uncertainty and unlawful tariffs from the United States, it is more important than ever that we focus on market diversification so that our New Brunswick businesses can thrive,” said Holt. “This trade mission will give us the chance to share what we already know: New Brunswick is a great place to do business. We’ve got the natural resources and the human resources, and now we need the partners and investment.”
Meetings between Belgian and New Brunswick companies on logistics, energy, marine services, innovation and clean tech will support efforts to identify new customers for New Brunswick’s products. Delegates will also meet with Nicholas Brousseau, Canada’s ambassador to Belgium.
While in France, Holt will meet with Louise Mushikiwabo, the secretary general of the International Organization of La Francophonie. Holt is the first New Brunswick premier to do this since 2016.
Efforts will continue in France to find new trade and investment partners through an economic roundtable with French companies, along with meetings with Crédit Agricole, Eurenco, Nalagx and logistics leaders CMA CGM Group.
