Ford support advertising campaign promoting healthcare spending

Ads promoting the Ford government’s investments in healthcare could be airing on television, radio and social media sites.

The Premier raves about it as being historic, but admits the province needs to do more to promote the message.

Last spring’s budget committed over $91 billion.

“I hear it from healthcare workers and CEOs of hospitals, ‘get out there and start telling people what we’re doing for healthcare,’ because we’re doing so much,” says Ford.

“We always seem to focus on the economy, which drives everything. I get it. But I think we have to put some information out there, whether it be social media or commercials, whatever it might be, because people deserve to know what we’re doing. People deserve to know how we’re spending their tax dollars.”

Health Minister Sylvia Jones agrees.

She cites an example of HealthCare Connect, and some people not being aware that it can help connect them to a primary care provider.

“I think there really are opportunities for us to communicate that on a more regular basis, that as we change and as we move forward in all of the initiatives that we’ve done, that people need to know where the opportunities are in their own communities,” says Jones.

The Ford government will reveal healthcare spending for the next fiscal year on March 26th when Finance Minister Peter Bethlenfalvy tables the budget.